Smriti Irani’s reaction to an Australian woman’s revenge on her cheating partner; Pub apology deepens controversy
Union Minister Smriti Irani joined the conversation on the viral ad in a newspaper of an Australian woman, who decided to shame her cheating husband with an expensive newspaper advertisement.
The viral full-page ad published Friday in regional Queensland newspaper, Mackay & Whitsunday Life, read: “Dear Steve, I hope you are happy with her. Now the whole town will know what a cheat you are. The ad ended with an even more cruel sentence, which read: “From Jenny. PS I purchased this ad using your credit card.”
The ad went viral, prompting reactions from netizens around the world. Reacting to the announcement, Irani wrote on Instagram, “Hell has no mad publicity.”
No one knows the identity of the woman who placed the ad. The newspaper in question said the ad was posted by someone named Jenny. The full-page ad was worth between $1,500 and $2,000.
The controversy escalated further after an Adelaide pub issued a giant apology outside of its business. The apology was issued by the pub’s duty manager, Steve, who wrote: “Dear Jenny, I’m sorry. Of all the Steves.
In another twist, the newspaper did not charge the credit card after going through the final artwork and ad content. The newspaper has now urged Steve to come forward to pay the bill.
The newspaper, however, is indebted to Jenny for bringing the publication to worldwide attention. The newspaper said in a statement: “We do NOT know who Steve is, but apparently he has been very bad.”
Mike McCann, sales director for Mackay & Whitsunday Life, joked that he could get in touch with “Jenny” and “send a bottle of wine” to thank her for providing global publicity for the paper.
However, a number of netizens felt the ad was a publicity stunt to promote a new TV series.