Wine Future Business seminars for the new wine paradigm
May 30: Last year made it clear that the way wine business will be conducted in the post-Covid era will see significant changes, so the organizers of the Wine Future Conference have designed webinars on the companies that will understand the latest strategies for digital marketing, social media, sales, consumption and event management for the wine and hospitality industries, writes Subhash Arora
Following the successful relaunch of the Wine Future online conference in February 2021, the event organizers- Chrand Events linked with American College in Spain and collaborated with DF Consults, Balzac Communications, CRF Chaplin School of Hospitality & Tourism Management, Pix and Wine style travel and announced the launch of Wine Future Business seminars. The first of these seminars will be held June 21-25, 2021 from 3:30 p.m. to 7:30 p.m. CEST (9:30 a.m. to 1:30 p.m. EDT) and will result in 7:00 p.m. to 11:00 p.m. Indian Standard Time (IST), via the Zoom conference.
“The world is currently going through several crises, such as the Corona pandemic, economic recession and climate change. The hospitality and wine industry must implement innovative marketing techniques, promotion and organization of events to improve consumption and sales ”, says Pancho Campo, former wine master, CEO of Chrand Events and founder of Future of wine.
Read also: Wine Future 2021: Well-organized international virtual conference
The course is designed to suit the wine and hospitality industry, including wine producers, distributors, importers, restaurants, hotels, retailers, caterers and sommeliers, wine enthusiasts as well as other professionals who recognize new demands and wish to work on effective solutions for the future. growth.
The Wine Future Business seminar would include Pancho Campo (Chrand Events), David Furer (DF consults), Michael wangbickler (Balzac Communications), Paul Mabray (Pix) and Gloria Vallès (Wine Style Group) as instructors. The course will also include appearances from CEOs, managers, sommeliers, directors of wine promotion organizations, wine personalities and writers.
Read also: Curtain Raiser for Wine Future Virtual Conference from February 23 to 26
Topics covered will include:
- Industry Analysis
- Marketing strategy
- Social media and digital marketing
- PR, communications and media
- Sales and promotion
- Online sales
- Event management
- Wine tourism
- Labeling and packaging
A registration fee of $ 675 offers 18 to 20 hours of virtual conferences. Wine Future / Chrand Events will also give a diploma for successfully completing the course. Discounts may be available for governing bodies, companies and private groups. In addition, the program can be tailored to a tailor-made program for interested entities. In fact, delWine was guaranteed a 30% reduction for India’s designated group. Write to [email protected] for more details.
It can be specified that delWine or the Indian Wine Academy has no commercial relationship with the organizers except that Subhash Arora was one of the speakers attending the 3rd edition of the Wine Future Conference in February 2021 as well as the 2nd edition in Hong Kong and was extremely impressed with the list of speakers.
Read also: Winefuture Hong Kong impresses in places
To register or for more information about Wine Future Business Seminar is available at http://winefuture.org, https://www.chrand.es/en/ or browse the brochure HERE.
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